Back to Course menu

Key information

Duration:: 4 years full time
Typical A-level offer:: ABB
View full entry requirements
UCAS code:: NN2M
Start date:: September 2026

8th in the UK for Marketing (The Guardian University Guide 2026)
=2nd in the UK for Graduate Outcomes in Marketing (The Guardian University Guide 2026)
17th in the UK for Marketing (Complete University Guide 2026)

Our CIM-accredited degree prepares you for the marketing challenges of the future. Learn the importance of strategy and brand development.

Why choose this course at Sussex?

Today’s business environment is dynamic and competitive. Survival, profitability and growth are key business drivers. Modern leaders need to understand consumer behaviours, market trends, data and metrics to make effective strategic decisions.

Sustainability and social responsibility shape business practices. This CIM-accredited course will prepare you to address both current and future business challenges.

You’ll join a Business School of leading academics who are shaping policy and practice. Our culture of research excellence includes expertise in areas such as brand authenticity, AI in marketing and technological innovation.

You’ll have access to our established industry connections, state-of-the-art facilities and enhanced careers support. You can also join our dynamic Marketing Society, which hosts popular events such as panel discussions with industry experts and opportunities to connect with successful alumni.

By studying at Sussex, you will:

learn how to critically evaluate organisational and consumer behaviour
explore marketing strategy, brand development and new product management
understand the entrepreneurial process and strategic decision-making
learn to use digital tools and data analytics
develop your study skills with the support of an Academic Success Adviser
access opportunities for mentoring, networking and guest lectures.

Additionally, you can personalise your learning experience by selecting from a range of contemporary and business-focused modules. You can tailor your degree to the areas of business you’re most interested in.

Accreditation

You'll join the EQUIS and AMBA-accredited University of Sussex Business School. Find out more

Accredited by The Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway. Find out more

To help you gain experience and increase your employability, you can apply for an optional placement as part of your course. This can be a fantastic opportunity to gain real-life insight into industry as well as skills valued by employers. You’ll be responsible for applying for and securing your placement. Our dedicated careers team can help you:

find an employer
draft an application
prepare for interviews.

Don’t worry if you’re not successful, you’ll simply transfer to a non-placement version of your course.

It’s really cool that what I’m learning at work and at uni is interlinking.”Ellie-Louise Herbert
Marketing and Management (with a professional placement year) BSc
Read Ellie-Louise’s story

How to apply

Book a Visit Day

Back to Course menu

A-level

Typical offer	ABB
Contextual offer	View contextual offer Not everyone has the same support to get to higher education – we help you reach your potential. When we receive applications through UCAS, we consider all factors and will sometimes make contextual offers as part of our Access and Participation Plan
GCSEs	You must have GCSE (or equivalent) Mathematics, with at least grade 4 (or grade C). You should also have a broad range of GCSEs grade 9-4 (A*-C), including good grades in relevant subjects.
Extended Project Qualification	We take the EPQ into account when considering your application and it can be useful in the summer when your results are released if you have narrowly missed the conditions of your offer. We do not routinely include the EPQ in the conditions of your offer but we sometimes offer alternative conditions that include the EPQ. If you wish to discuss this further please contact us

Other UK qualifications

Access to HE Diploma

Typical offer	Pass Diploma with at least 39 level 3 credits at Merit or above including 24 credits at Distinction
Contextual offer	View contextual offer Not everyone has the same support to get to higher education – we help you reach your potential. When we receive applications through UCAS, we consider all factors and will sometimes make contextual offers as part of our Access and Participation Plan
Subjects	Business Studies or include a Business pathway or module.
GCSEs	You must have GCSE (or equivalent) Mathematics, with at least grade 4 (or grade C).

Cambridge Pre-U Principal Subjects (including A-level mixes)

Typical offer

M1 M2 M2

If you have one A-level and two Cambridge Pre-U Principal Subjects we would expect you to have grade A at A-level and, M2 and M2 in two Pre-Us.

If you have two A-levels and a Cambridge Pre-U Principal Subject we would normally expect you to have grades AB at A-level and M2 in Pre-U.

GCSEs

You must have GCSE (or equivalent) Mathematics, with at least grade 4 (or grade C).

You should also have a broad range of GCSEs grade 9-4 (A*-C), including good grades in relevant subjects.

International Baccalaureate

Typical offer	32 points overall from the full IB Diploma.

Pearson BTEC Level 3 National Diploma and one A-level

Typical offer

Grade B in A-level and Distinction, Distinction in Pearson BTEC Level 3 National Diploma.

Contextual offer

View contextual offer

Not everyone has the same support to get to higher education – we help you reach your potential. When we receive applications through UCAS, we consider all factors and will sometimes make contextual offers as part of our Access and Participation Plan

GCSEs

You must have GCSE (or equivalent) Mathematics, with at least grade 4 (or grade C).

You should also have a broad range of GCSEs grade 9-5 (A*-B), including good grades in relevant subjects.

Pearson BTEC Level 3 National Extended Certificate and two A-levels

Typical offer

Grades BB in A-levels and Distinction in BTEC Level 3 National Extended Certificate.

Contextual offer

View contextual offer

GCSEs

You must have GCSE (or equivalent) Mathematics, with at least grade 4 (or grade C).

You should also have a broad range of GCSEs grade 9-5 (A*-B), including good grades in relevant subjects.

Pearson BTEC Level 3 National Extended Diploma (formerly BTEC Level 3 Extended Diploma)

Typical offer	DDM
Contextual offer	View contextual offer Not everyone has the same support to get to higher education – we help you reach your potential. When we receive applications through UCAS, we consider all factors and will sometimes make contextual offers as part of our Access and Participation Plan
Subjects	Diploma would normally be Business related.
GCSEs	You must have GCSE (or equivalent) Mathematics, with at least grade 4 (or grade C). You should also have a broad range of GCSEs grade 9-4 (A*-C), including good grades in relevant subjects.

Scottish Highers

Typical offer	AABBB
GCSEs	You will also need Scottish National 5 in Mathematics at grade C.

T Level

Typical offer	Pass T-Level with an overall grade of Distinction including grade B in the Core Component
Contextual offer	View contextual offer Not everyone has the same support to get to higher education – we help you reach your potential. When we receive applications through UCAS, we consider all factors and will sometimes make contextual offers as part of our Access and Participation Plan
Subjects	Accounting, Finance, Management and Administration, Digital Business Services, Digital Support Services, Digital Production, Design and Development, Science, Design and Development for Engineering and Manufacturing
GCSEs	You must have GCSE (or equivalent) Mathematics, with at least grade 4 (or grade C). You should also have a broad range of GCSEs grade 9-4 (A*-C), including good grades in relevant subjects.

Welsh Baccalaureate Advanced

Typical offer

ABB from the Advanced Welsh Baccalaureate Skills Challenge Certificate and two A-levels

Contextual offer

View contextual offer

GCSEs

You must have GCSE (or equivalent) Mathematics, with at least grade C (or grade 4 in the new grading scale).

You should also have a broad range of GCSEs A*-C (9-4), including good grades in relevant subjects.

International Baccalaureate

Typical offer	32 points overall from the full IB Diploma.

European Baccalaureate

Typical offer	Overall result of at least 77%.
Additional requirements	You must have a good level of Mathematics.

Other international qualifications

Australia

Typical offer

Relevant state (Year 12) High School Certificate, and between 88% in the ATAR or UAI/TER/ENTER, or a Queensland OP of 4 or better.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Austria

Typical offer

Reifeprüfung or Matura with an overall result of 2.0 or better for first-year entry.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Belgium

Typical offer

Certificat d'Enseignement Secondaire Supérieur (CESS) or Diploma van Hoger Secundair Onderwijs with a good overall average of 65% or more.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Bulgaria

Typical offer

Diploma za Sredno Obrazovanie with excellent final-year scores (normally 5.5 overall with 6 in key subjects).

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis

Canada

Typical offer

Ontario Secondary School Diploma (OSSD) 75% from 6 grade 12 U, U/C or M courses.

British Columbia Certificate of Graduation AABBB from 5 grade 12 courses.

We also recognise the High School Diploma from other provinces -including Alberta, Manitoba, New Brunswick- where we look for strong performance in grade 12 subjects, and the Diplome d'Etudes Collegiales (DEC) from Quebec.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

China

Typical offer

If you have the Goakao, we will consider applications for direct entry to first year. You would normally need an overall average of 75%, including required subjects.

We are also pleased to consider applications if you are following a recognised International Foundation Year or you have one or more years of Higher Education in China at a recognised degree awarding institution.

The Senior High School Graduation alone would not be sufficient for entry to our undergraduate degrees, but you may be eligible to apply for our International Foundation Year. If you successfully complete an International Foundation Year, you can progress on to a relevant undergraduate course at Sussex.

Check which qualifications the International Study Centre accepts for the International Foundation Year.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Croatia

Typical offer

Maturatna Svjedodžba with an overall score of 4.2

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Cyprus

Typical offer

Apolytirion of Lykeion with an overall average of 18.5/20 will be considered for first-year entry.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Czech Republic

Typical offer

Maturita with a good overall average.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis

Denmark

Typical offer

Højere Forberedelseseksamen (HF) or Studentereksamen with an overall average of at least 7 on the new grading scale.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Finland

Typical offer

Pass Ylioppilastutkinto with overall final result of EMMM

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

France

Typical offer

French Baccalauréat with overall final result of 13/20.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Germany

Typical offer

German Abitur with an overall result of 2.0 or better.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Greece

Typical offer

Apolytirion with an overall average of 18.5 will be considered for first-year entry.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Hong Kong

Typical offer

Hong Kong Diploma of Secondary Education (HKDSE) with grades of 5, 4, 4 from three subjects including two electives.

Additional requirements

You must have a good level of Mathematics; you will need a score of 3 in Core Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Hungary

Typical offer

Erettsegi/Matura with a good average of at least 55544.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

India

Typical offer

Standard XII results for entry into 1st year (depending on board and course choice):

70%-80% from ISC Indian School certificate of Education (CISCE)
70%-80% from SSC All India Senior School Certificate Examination (CBSE)
70%-80% Maharashtra HSC Higher Secondary Certificate
70%-80% Tamil Nadu Board of Higher Secondary Education
70%-80% Karnataka Secondary Education Examination Board
70%-80% Telangana State Board of Secondary Education
70%-80% Kerala Board of Higher Secondary Education
80% Andhra Pradesh Board of Secondary Education
80% Bihar School Examination Board
80% Gujarat Secondary and Higher Secondary Education Board
70% West Bengal Council of Higher Secondary Education

We will also consider students for entry into our integrated foundation years with 60+%

Additional requirements

We expect to see good Maths results achieved throughout your secondary education.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Iran

Typical offer	Where direct entry is unsuitable, we'll automatically consider you for one of our Foundation Years. Or you might want to apply to one of our International Foundation Years at the international Study Centre on Campus. Visit isc.sussex.ac.uk/our-courses/international-foundation-year or www.sussex.ac.uk/study/undergraduate/courses/foundation-years
Subject-specific knowledge	You must have a good level of Mathematics.
Please note	Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Ireland

Typical offer

Irish Leaving Certificate (Higher Level) at H1,H2,H2,H3,H3

Additional requirements

You must have at least grade O4 in Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Israel

Typical offer

For first year entry at least 80% (or 8/10) in at least 6 subjects, including one 5 unit subject, in one sitting of the Bagrut.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Italy

Typical offer

Italian Diploma Di Maturità or Diploma Pass Di Esame Di Stato with a final Diploma mark of 81/100.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Japan

Typical offer	Where direct entry is unsuitable, we'll automatically consider you for one of our Foundation Years. Or you might want to apply to one of our International Foundation Years at the international Study Centre on Campus. Visit isc.sussex.ac.uk/our-courses/international-foundation-year or www.sussex.ac.uk/study/undergraduate/courses/foundation-years
Subject-specific knowledge	You must have a good level of Mathematics.
Please note	Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Kazakhstan

Typical offer	Applicants with Nazarbayev Intellectuals Schools (NIS) Grade 12 Certificate may be considered. The grades in the offer will match the published A level requirements for each course.
Additional requirements	Where courses have specific subject requirements, these will be expected to be studied at Advanced level.
Subject-specific knowledge	You must have a good level of Mathematics.
Please note	Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Latvia

Typical offer

Atestats par Visparejo videjo Izglitibu with very good grades in state exams.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Lithuania

Typical offer

Brandos Atestatas including scores of 80% in at least three state examinations (other than English).

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis

Luxembourg

Typical offer

Pass the Diplome de Fin d’Etudes Secondaires with 46 points overall.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Malaysia

Typical offer

at least Sijil Tinggi Persekolahan Malaysia (STPM) with grades of BBB, Matriculation with a least a grade of 3.0 or UEC with an overall average grade B4 (70%) from 6 subjects.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Netherlands

Typical offer

Voorereidend Wetenschappelijk Onderwijs (VWO), normally with an average of at least 7.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Nigeria

Typical offer

You are expected to have one of the following:

Higher National Diploma
One year at a recognised Nigerian University
Professional Diploma (Part IV) from the Institute of Medical Laboratory Technology of Nigeria
Advanced Diploma

You must also have a score of C6 or above in WAEC/SSC English.

Where direct entry is unsuitable, we'll automatically consider you for one of our Foundation Years. Or you might want to apply to one of our International Foundation Years at the international Study Centre on Campus. Visit isc.sussex.ac.uk/our-courses/international-foundation-year or www.sussex.ac.uk/study/undergraduate/courses/foundation-years

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Norway

Typical offer

Norwegian Vitnemal Fra Den Videregaende Opplaering - Pass with an overall average of 4.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Pakistan

Typical offer

You can apply for direct entry to Year 1 if you are completing at least two years of Bachelor degree studies.

You'll normally need to complete a Foundation year after taking Intermediate Certificate or the Higher Secondary Certificate (HSC). You might choose one of our International Foundation Years at the International Study Centre on campus.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Poland

Typical offer

Pass Matura with least 3 Extended level subjects in the 75th percentile.

Additional requirements

You must have a good level of Mathematics.

Please note: Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Portugal

Typical offer

Diploma de Ensino Secundario normally with an overall mark of 17/20.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Romania

Typical offer

Diploma de Bacalaureat with an overall average of 8.5

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Russia

Typical offer	Applicants who have good grades in the Attestat o Srednem Obrazovami (Certificate of Secondary Education) and who have successfully completed the first year of a Russian University degree, with a minimum GPA of 4.0, will be considered for admission to the first year of our bachelor’s degree courses.
Subject-specific knowledge	You must have a good level of Mathematics.
Please note	Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Singapore

Typical offer

A-levels, as well as certain certificates and diplomas.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Slovakia

Typical offer

Pass Vysvedčenie o maturitnej skúške (Maturita) with an average above 1.8 from 4 subjects.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Slovenia

Typical offer

Secondary School Leaving Diploma or Matura with at least 23 points overall.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

South Africa

Typical offer

National Senior Certificate with very good grades.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Spain

Typical offer

Spanish Título de Bachillerato (LOGSE) with an overall average result of 8.0.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Sri Lanka

Typical offer

Sri Lankan A-levels.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Sweden

Typical offer

Fullstandigt Slutbetyg/Högskoleförberedande Examen with a total of 2,500 credits to include B grades in the majority of subjects.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Switzerland

Typical offer

Federal Maturity Certificate.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

Turkey

Typical offer

We'll consider students who have taken the Lise Diplomasi or Lise Bitirme, with a score of at least 4/5 or 80/100 in their final year, on a case by case basis for direct entry to year 1.

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

USA

Typical offer

We look at your full profile considering everything you are studying, including the High School Graduation Diploma, Grade 12 GPA, SAT tests and subject tests and/or ACT grades and AP tests. We expect to see a combination of these qualifications.

Alongside your High School Graduation Diploma, we would ideally like to see 3 good AP scores with either, a combined SAT test score (evidence-based reading and writing and mathematics) of 1300, or a combined ACT score of 26

AP and SAT Subject tests

Please check the individual course pages for our typical A-level offer and see below for the corresponding scores we would require from AP test scores:

A Level requirements	AP test grades
AAA	555
AAB	554
ABB	544
BBB	444

We will also accept a combination of any 3 AP tests and SAT subject test where a score of 600 in an SAT subject test can be substituted for an AP test in the above table

If you are applying for a degree with an A level subject requirement in Mathematics, Physics, Chemistry or Biology will normally need to hold an AP test in that subject.

College level credits

We also accept college level 3-credit courses in academic subjects as the equivalent of a UK A Level on a case by case basis. These can be combined with AP tests and or SAT subject tests

Associate degrees

An Associate degree with a GPA of 3.0 will meet our entry requirements for year 1.

Foundation Year entry

Students who have a High School Diploma and SAT or ACT tests only would be eligible to apply for our Foundation Year

Additional requirements

You must have a good level of Mathematics.

Our entry requirements are guidelines and we assess all applications on a case-by-case basis.

My country is not listed

If your qualifications aren’t listed or you have a question about entry requirements, contact us

English language requirements

IELTS (Academic)

6.0 overall, including at least 5.5 in each component

Check your IELTS qualification meets all of our language requirements

Find out more about IELTS

IELTS scores are valid for two years from the test date. You cannot combine scores from more than one sitting of the test. Your score must be valid when you begin your Sussex course.

We accept IELTS One Skills Retake.

Other English language requirements

Proficiency tests

Cambridge Advanced Certificate in English (CAE)

169 overall, including at least 162 in each skill

Check your Cambridge Advanced Certificate in English (CAE) qualification meets all of our language requirements

Find out more about Cambridge English: Advanced.

We would normally expect the CAE test to have been taken within two years before the start of your course.

You cannot combine scores from more than one sitting of the test.

Cambridge Certificate of Proficiency in English (CPE)

169 overall, including at least 162 in each skill

Check your Cambridge Certificate of Proficiency in English (CPE) qualification meets all of our language requirements

Find out more about Cambridge English: Proficiency.

We would normally expect the CPE test to have been taken within two years before the start of your course.

You cannot combine scores from more than one sitting of the test.

Pearson (PTE Academic)

59 overall, including at least 59 in all four skills.

Check your Pearson (PTE Academic) qualification meets all of our language requirements

Find out more about Pearson (PTE Academic).

Please refer to our English language requirements above, and as listed for each of our undergraduate courses, to find the appropriate English level for the course you are applying for.

PTE (Academic) scores are valid for two years from the test date. You cannot combine scores from more than one sitting of the test. Your score must be valid when you begin your Sussex course.

We do not accept the PTE Academic Online test.

TOEFL (iBT)

80 overall, including at least 17 in Listening, 18 in Reading, 20 in Speaking, 17 in Writing.

Check your TOEFL qualification meets all of our language requirements

Find out more about TOEFL (iBT).

TOEFL (iBT) scores are valid for two years from the test date. You cannot combine scores from more than one sitting of the test. Your score must be valid when you begin your Sussex course.

The TOEFL Institution Code for the University of Sussex is 9166.

English language qualifications

AS/A-level (GCE)

Grade C or above in English Language.

Hong Kong Advanced Level Examination (HKALE)/ AS or A Level: grade C or above in Use of English

GCE O-level

Grade C or above in English.

Brunei/Cambridge GCE O-level in English: grades 1-6.

Singapore/Cambridge GCE O-level in English: grades 1-6.

GCSE or IGCSE

Grade C or above in English as a First Language (grade 4 or above in GCSE from 2017).

Grade B or above in English as a Second Language (grade 6 or above in GCSE from 2017).

Ghana Senior Secondary School Certificate

If awarded before 1993: grades 1-6 in English language.

If awarded between 1993 and 2005: grades A-D in English language.

Hong Kong Diploma of Secondary Education (HKDSE)

Level 4, including at least 3 in each component in English Language.

Indian School Certificate (Standard XII)

The Indian School Certificate is accepted at the grades below when awarded by the following examination boards:

Central Board of Secondary Education (CBSE) – English Core only: 70%

Council for Indian School Certificate Examinations (CISCE) - English: 70% or Grade 3

International Baccalaureate Diploma (IB)

English A or English B at grade 5 or above.

Kenya Certificate of Secondary Education

Grades A – C in English

Malaysian Certificate of Education (SPM) 119/GCE O-level

If taken before the end of 2008: grades 1-5 in English Language.

If taken from 2009 onwards: grade C or above in English Language.

The qualification must be jointly awarded by the University of Cambridge Local Examinations Syndicate (UCLES).

West African Senior School Certificate

Grades 1-6 in English language when awarded by the West African Examinations Council (WAEC) or the National Examinations Council (NECO).

Country exceptions

If you are a national of one of the countries below, or if you have recently completed a qualification equivalent to a UK Bachelors degree or higher in one of these countries, you will normally meet our English requirements. Note that qualifications obtained by distance learning or awarded by studying outside these countries cannot be accepted for English language purposes.

You will normally be expected to have completed the qualification within two years before starting your course at Sussex. If the qualification was obtained earlier than this we would expect you to be able to demonstrate that you have maintained a good level of English, for example by living in an English-speaking country or working in an occupation that required you to use English regularly and to a high level.

Please note that this list is determined by the UK’s Home Office, not by the University of Sussex.

List of exempt countries

Antigua and Barbuda
Australia
Bahamas
Barbados
Belize
Canada**
Dominica
Grenada
Guyana
Ireland
Jamaica
New Zealand
St Kitts and Nevis
St Lucia
St Vincent and the Grenadines
Trinidad and Tobago
United Kingdom
USA

** Canada: you must be a national of Canada; other nationals not on this list who have a degree from a Canadian institution will not normally be exempt from needing to provide evidence of English.

English language support

If you don’t meet the English language requirements for your degree, you may be able to take a pre-sessional course

Admissions information for applicants

Transfers into Year 2	Yes. Find out more about transferring into Year 2 of this course. We don’t accept transfers into the third or final year.

If your qualifications aren’t listed or you have a question about entry requirements, contact us

For details on any additional costs, check out the Fees and scholarships section.

Don’t meet our entry requirements?

If you don't meet our entry requirements, we recommend our in-house Foundation Year course to prepare you for Year 1 of your chosen degree:

Business, Management and Economics (with a foundation year) BSc (Hons)

If you don't have the required language skills for this course you could consider the International Study Centre. The ISC offers a range of foundation courses in combination with English language teaching.

How to apply

Back to Course menu

Modules

This is a single-honours course, allowing you to focus in depth on your core subject. Find out more from our guide to undergraduate study

Year 1 at Sussex
Year 2 at Sussex
Placement
Year 3 at Sussex

Core modules

Core modules are taken by all students on the course. They give you a solid grounding in your chosen subject and prepare you to explore the topics that interest you most.

Autumn teaching

Spring teaching

Core modules

Core modules are taken by all students on the course. They give you a solid grounding in your chosen subject and prepare you to explore the topics that interest you most.

Autumn teaching

Spring teaching

Marketing Analytics and Metrics

Options

Alongside your core modules, you can choose options to broaden your horizons and tailor your course to your interests. This list gives you a flavour of our options, which are kept under review and may change, for example in response to student feedback or the latest research.

While it’s our aim for students to take their preferred combinations of options, this can’t be guaranteed and will be subject to timetabling. Options may be grouped and if so, students will be able to choose a set number of options from the selection available in any particular group.

Autumn teaching

Spring teaching

You can apply to take a paid professional placement in the third year of your degree. Recent students have gone on placements at:

The Body Shop
Transport for London
Warner Bros.

For more details, visit Business and Management: Placements

Our careers team offers dedicated support to help you obtain a placement, including:

finding an employer
drafting an application
preparing for interviews
ongoing help throughout a placement.

Don’t worry if you’re not successful in securing a placement, you’ll simply transfer to a non-placement version of your course.

Despite being the youngest in the company, I felt valued, useful and influential. That experience was career-shaping.”Phillip Agnew
Marketing and Management (with a professional placement year) BSc
Community Manager, Brandwatch

Please note that if you’re receiving – or applying for – USA federal Direct Loan funds, you can’t undertake your placement in the USA if the number of credits for the placement/internship exceeds 25% of the total credits for your course. Find out more about American Student Loans and Federal Student Aid

Core modules

Core modules are taken by all students on the course. They give you a solid grounding in your chosen subject and prepare you to explore the topics that interest you most.

Autumn teaching

Spring teaching

Marketing Consultancy Project (Capstone)

Options

Autumn teaching

Spring teaching

Customise your course

Study what inspires you

At Sussex, we collaborate across disciplines to tackle the biggest challenges facing the world. And – different to other universities – we invite you to be part of this from the moment you arrive.

Regardless of your background or chosen degree, you’ll have the opportunity to engage with issues across disciplines – from the humanities to the sciences, and social sciences.

In the first term, you choose one of three new flagship electives, each of which focuses on our transformation themes of Digital and Data Futures, Environmental Sustainability, and Human Flourishing:

Alternatively, you may choose to study a language from Arabic, British Sign Language, French, German, Italian, Japanese, Mandarin Chinese and Spanish. Or you can choose to study English Language Teaching. You’ll develop your language skills while also exploring connections across disciplines and cultures.

After the first term, you can choose from across our Progressive Futures electives. Alternatively, you may choose to study – or continue to learn – a language. This gives you the opportunity to customise your course and study what inspires you.

These electives are designed to help you explore key global challenges with world-leading experts from across the University and beyond. Each elective lasts for one term. On this course, you’ll have the opportunity to explore two electives in Year 1.

Whichever path you take, you’ll develop key skills to tackle the complexity of contemporary challenges. This will help improve your employment prospects and help you contribute to creating progressive futures for all.

Spirit of Sussex Award

Feel involved in life at the University, make friends and enrich your experience with us – the Spirit of Sussex Award is our way of recognising your extracurricular and voluntary achievements.

Find out more about the Spirit of Sussex Award

Video transcript

Hi everyone! As I'm sure you've all heard by now, the Spirit of Sussex Award is now live.

Students across the Sussex community are already earning their points

What will you do to earn yours?

There's so many ways to get involved.

Head over to the website to start your Spirit of Sussex journey.

Text: The Spirit of Sussex Award is an exciting new programme designed to recognise and celebrate the things you do outside your course.

Participating in the Award makes it easy and fun for you to get involved and make the most of university life.

We regularly review our modules to incorporate student feedback, staff expertise, as well as the latest research and teaching methodology. We’re planning to run these modules in the academic year 2026/27. However, there may be changes to these modules in response to feedback, staff availability, student demand or updates to our curriculum. We’ll make sure to let you know of any material changes to modules at the earliest opportunity.

We’ll do our best to provide as much optional choice as we can, but timetabling constraints mean it may not be possible to take some module combinations. The structure of a small number of courses means that the order of modules or the streams you choose may determine whether modules are core or optional. This means that your core modules or options may differ from what’s shown here.

I truly appreciated the opportunities for personal growth and self-discovery that our course provided. It encouraged us to step out of our comfort zones, think critically and develop valuable skills such as problem solving, communication and leadership.”Pingchen Wang
Marketing and Management BSc graduate

How to apply

Back to Course menu

Our staff

An evidence-based approach to making marketing and management decisions is crucial to organisations. As a graduate, you’ll be ready for a dynamic global marketplace.”Kieran Rice
Course Director

Prof Michael Beverland

Professor of Marketing

View profile of Michael Beverland

Mr Sam Demirkol

Associate Professor in Strategy & Marketing - Online Distance Learning

View profile of Sam Demirkol

Mr Philip Jarman

Associate Professor in Marketing

View profile of Philip Jarman

Dr Matilde Lucheschi

Assistant Professor in Marketing

View profile of Matilde Lucheschi

Dr Ngoc Luu

Associate Professor in Marketing

View profile of Ngoc Luu

Mr Kieran Rice

Associate Professor in Marketing

View profile of Kieran Rice

Dr Deema Sonbol

Assistant Professor in Marketing

View profile of Deema Sonbol

Mrs Nicky Wells

Associate Professor in Marketing

View profile of Nicky Wells

Apply now

Back to Course menu

Fees

Home students:: £9,535 per year
Channel Islands and Isle of Man students:: £9,535 per year
International students:: £23,500 per year
Placement:: Find out about tuition fees for placements

Note that your fees, once they’re set, may be subject to an increase on an annual basis. Find details on our Tuition fees page.

Additional costs

Note about additional costs

Additional costs to your tuition fees may include field trips, equipment, materials, bench fees or studio hire. These costs are best estimates based on current market values which we review each year. These costs may be subject to change due to unforeseen circumstances where the University has limited control such as a change in a service provider or government guidance. We will let you know at the earliest opportunity if there is any change to these costs. We will also tell you if these costs are mandatory for passing your course or optional. Find out how to budget for student life.

Chartered Institution of Marketing (CIM)

You may opt for student membership of the Chartered Institute of Marketing (CIM) after graduating, which costs £65. If you choose to take a CIM qualification, you’ll need to pay a fee for both the assessment of your work (to CIM) and, possibly, for tuition in the areas not covered by this course (to a specialist external provider). CIM assessment fees vary between the different levels of qualification CIM offers. Exemptions are offered and these can be claimed once you have completed your degree.

Placement

This course offers you the opportunity to apply for a placement. Find out about placement fees at Tuition fees. You’ll need to pay for your own travel costs to and from your placement.

Find out about typical living costs for studying at Sussex

Scholarships

Our goal is to ensure that every student who wants to study with us is able to regardless of financial barriers, so that we continue to attract talented and unique people.

Chancellor's International Scholarships

£5,000 in the first year of full-time study

Find out more
Climate Leaders Scholarship

£3,000 cash per year of full time study.

Scholarships recipients will be supported to develop a high level project plan and provided with mentoring support.

Find out more
Sussex Bursary

£1,000 in your first year of study (either Year 1 or Foundation Year).

£500 in your subsequent years of study.

Find out more
Sussex Pakistan Scholarship (Undergraduate)

£4,000 discount on the first year of tuition fees

Find out more
Sussex Turkey Scholarship (Undergraduate)

£4,000 discount on the first year of tuition fees

Find out more

How to apply

Back to Course menu

Careers

86%

of Sussex undergraduates have completed work experience by the end of their course (University of Sussex Career Readiness data at point of graduation 2023/24)

Join the University of Sussex Business School and benefit from extensive career support and business connections, including mentoring by employers, networking, guest lectures and development of your workplace skills.

On this course you gain the skills for a career in a range of occupations, including digital marketing, marketing and management consultancy, brand management, market research, and advertising.

Outside the classroom you can get careers advice and develop your key skills further by joining our Marketing Society, where you can attend events including:

panel discussions from industry experts
talks from guest speakers
opportunities to network with Sussex alumni who are working in the marketing world.

Where do our graduates work now?

Surveyed 15 months after finishing their courses, our recent graduates from the Department of Strategy and Marketing worked for employers including:

(Graduate Outcomes Survey 2017-2022)

Working while you study

Our Careers and Entrepreneurship team can help you find part-time work while you study. Find out more about career development and part-time work

My placement with Virgin Holidays helped me realise that I want to pursue a career in marketing when I graduate.”Daniel D'Souza
Marketing and Management (with a professional placement year) BSc

Design your future at Sussex

Taking the next step in your career can feel daunting, but we’ll help you to explore, connect and flourish throughout your studies and beyond.

As a Sussex student, you’ll learn how to tackle real-world challenges and have access to tailored programmes of careers support:

our Career Lab helps you to explore your options, build key skills and connect with employers. Take part in internships, community consultancy projects and insight visits, where you can learn about life at organisations including Brighton & Hove Albion Football Club, Gatwick Airport and the Knepp Rewilding Project
one-to-one appointments with your Faculty Careers Consultant can enable you to identify your career goals, write an effective CV and prepare for future interviews
entrepreneurship initiatives like StartUp Sussex and Ideas Lab can empower you to turn your concepts into reality.

Explore how our Careers and Entrepreneurship team can support you

Winner
Entrepreneurship Catalyst Award
National Enterprise Educator Awards 2024

Winner
Supporting Student and Graduate Employability Award
AGCAS Awards for Excellence 2024

Rate My Placement Awards - Celebrating the Best Student Employers and Universities for Work Experience

Top 50
Best Universities for Work Experience in the UK
2025 RateMyPlacement Awards

How to apply

Return to top of page

Marketing and Management (with a professional placement year) BSc (Hons)

Key information

Why choose this course at Sussex?

Accreditation

Entry requirements

A-level

Other UK qualifications

Access to HE Diploma

Cambridge Pre-U Principal Subjects (including A-level mixes)

International Baccalaureate

Pearson BTEC Level 3 National Diploma and one A-level

Pearson BTEC Level 3 National Extended Certificate and two A-levels

Pearson BTEC Level 3 National Extended Diploma (formerly BTEC Level 3 Extended Diploma)

Scottish Highers

T Level

Welsh Baccalaureate Advanced

International Baccalaureate

European Baccalaureate

Other international qualifications

Australia

Austria

Belgium

Bulgaria

Canada

China

Croatia

Cyprus

Czech Republic

Denmark

Finland

France

Germany

Greece

Hong Kong

Hungary

India

Iran

Ireland

Israel

Italy

Japan

Kazakhstan

Latvia

Lithuania

Luxembourg

Malaysia

Netherlands

Nigeria

Norway

Pakistan

Poland

Portugal

Romania

Russia

Singapore

Slovakia

Slovenia

South Africa

Spain

Sri Lanka

Sweden

Switzerland

Turkey

USA

My country is not listed

English language requirements

IELTS (Academic)

Other English language requirements

Proficiency tests

Cambridge Advanced Certificate in English (CAE)

Cambridge Certificate of Proficiency in English (CPE)

Pearson (PTE Academic)

TOEFL (iBT)

English language qualifications

AS/A-level (GCE)

GCE O-level

GCSE or IGCSE

Ghana Senior Secondary School Certificate

Hong Kong Diploma of Secondary Education (HKDSE)

Indian School Certificate (Standard XII)