Business Strategy Report (N1079)

15 credits, Level 6

Spring teaching

This module provides the opportunity for students to report on the strategic position of a commercial business of their choice. The work requires and develops independent analytical, research and reasoning ability, and demands excellent levels of clarity in written English. It brings together the skills, techniques and information you have learned during your course, and asks you to apply them via an extended research project on a real-life business.

Your role is to identify a business that is facing serious strategic/competitive problems, research and analyse the nature and origin of these problems, and make proposals over a 5 year period to address these, presented in the form of a commercial report, similar in form to those that you may undertake after you graduate.

Teaching and assessment

We’re currently reviewing teaching and assessment of our modules in light of the COVID-19 situation. We’ll publish the latest information as soon as possible.

Contact hours and workload

This module is approximately 150 hours of work. This breaks down into about 22 hours of contact time and about 128 hours of independent study. The University may make minor variations to the contact hours for operational reasons, including timetabling requirements.

This module is running in the academic year 2021/22. We also plan to offer it in future academic years. However, we are constantly looking to improve and enhance our courses. There may be changes to modules in response to student demand or feedback, changes to staff expertise or updates to our curriculum. We may also need to make changes in response to COVID-19. We’ll make sure to let our applicants know of material changes to modules at the earliest opportunity.

Courses

This module is offered on the following courses: