Research Methods for International Business (N1544)

15 credits, Level 5

Spring teaching

Develop the skills and techniques needed for your final research project. 

You study topics including: 

  • the nature of the research process
  • research designs and methodologies
  • planning a research project and formulating research questions
  • literature reviews, searches and referencing
  • data collection and analysis in IB research: sources of information; measurement issues; sources of bias and error; and ethics
  • introduction to quantitative research methods and statistical analysis
  • introduction to qualitiative research methods (case studies, focus groups, interviewing etc)
  • writing a research proposal.

Teaching and assessment

We’re currently reviewing teaching and assessment of our modules in light of the COVID-19 situation. We’ll publish the latest information as soon as possible.

Contact hours and workload

This module is approximately 150 hours of work. This breaks down into about 33 hours of contact time and about 117 hours of independent study. The University may make minor variations to the contact hours for operational reasons, including timetabling requirements.

This module is running in the academic year 2020/21. We also plan to offer it in future academic years. It may become unavailable due to staff availability, student demand or updates to our curriculum. We’ll make sure to let our applicants know of such changes to modules at the earliest opportunity.


This module is offered on the following courses: