New icons for use on University social media accounts
Posted on behalf of: University of Sussex
Last updated: Friday, 25 September 2026
As part of the new brand rollout, we are asking colleagues to choose from a set of icons and replace any old logos they have in place, whether that's for teams, subjects, University units, or areas of activity.
As many of the old logos in use are difficult to read and there is huge variation in approaches being used, inclusive design improvements have been made, which may benefit accessibility for all users, and the overall aim is to bring consistency and instant recognisability for all Sussex accounts.
To ensure that accounts are searchable and accessible, the recommendation is to have your account name only in the main header and text of the page. We ask that colleagues don't create sub-logos that include department/subject/teams name, etc, as these are not part of the new brand.