A key issue at the moment is that we can only run it on Android phones. This is because Apple are quite restrictive in what you can do with their devices – in particular they are very limiting in the ways that devices can network with each other. Android, however, make it very quick and easy to make changes to apps and release them onto phones, Apple have a closed process where apps are judged and regulated through their App store.
If everybody likes what we do, and the software performs as we expect, we hope to roll out a version of the app for iPhone before the end of the season.
We still want to know how you use your iPhone in the stadium, and what services would improve your match day experience, so if you want contribute any thoughts and ideas, you can do so on our Uservoice forum