Management of Innovation (N1049)
15 credits, Level 5
This module aims to equip you with the knowledge to understand and the skills to manage innovation at the operational level.
The management of innovation is inherently interdisciplinary and multi-functional, so we will provide an integrative approach to the management of innovation, and how this influnces and is influnced by business models and value propositions. Specifically, we aim to integrate the management of market, technological and organizational change to improve the competitiveness of firms and effectiveness of other organizations.
You will see that the process of innovation management is essentially generic, although organizational, technological and market-specific factors will constrain choices and actions. The module explores:
- process-, product/service-, postion- and pradigm-based innovations
- the management of innovation and the management required for innovation to happen in the first place
- new product- and service-based approaches
- social and green innovation
- innovation commericalistion, diffusion and networks and innovation forcasting from a managerial and organisational perspective.
Teaching and assessment
We’re currently reviewing teaching and assessment of our modules in light of the COVID-19 situation. We’ll publish the latest information as soon as possible.
Contact hours and workload
This module is approximately 150 hours of work. This breaks down into about 33 hours of contact time and about 117 hours of independent study. The University may make minor variations to the contact hours for operational reasons, including timetabling requirements.
We’re planning to run this module in the academic year 2021/22. However, there may be changes to this module in response to COVID-19, or due to staff availability, student demand or updates to our curriculum. It may not be possible to take some module combinations due to timetabling constraints. We’ll make sure to let our applicants know of material changes to modules at the earliest opportunity.
This module is offered on the following courses:
- Business and Management Studies (with a professional placement year) BSc
- Business and Management Studies BSc
- Economics and Management Studies BSc
- Finance and Business (with a professional placement year) BSc
- Finance and Business BSc
- Marketing and Management (with a professional placement year) BSc
- Marketing and Management BSc
- Marketing and Management with Psychology (with a professional placement year) BSc
- Marketing and Management with Psychology BSc