University of Sussex
Product Design Show 2012
The Amex Stadium: 06 June - 09 June
New Designers, London: 04 - 06 July
Cycling for the 21st Century
Will McGrath
A head-band with integrated airbag head protection for cyclists

An innovative re-design of a cycle helmet, inspired from observing the low rates of helmet wearing and the high rates of injury. The project aimed to create an alternative product to existing expanded polystyrene helmets, which present a number of practical design issues. Research highlighted problems affecting the level of temperature, comfort and the numerous reasons why many cyclists choose not to wear a cycle helmet.

The device is incorporated into a head band with airbag and inflator located at the rear. The product senses rapid deceleration of the cyclist and deploys the protective airbag in response. Once fully inflated, the airbag provides protection over the head and face in compliance with the BS EN 1078:2012 safety standard. The airbag protection system and improved appearance should help to break the barriers and stigmas of wearing a form of head protection, increasing the wearing rates and reducing the risk of injury. The head band price is estimated at between £20 and £30 and is targeted at a wide range of cyclists including children.