Dr. Dacre's research focuses on areas of Enterprise Gamification, Digital Projects, and Innovation Management within SPRU's Technology and Innovation Management cluster. Nicholas regularly collaborates on his research with colleagues from both industry and academic institutions including the University of Warwick, University of LiverpoolAston University, Henley, and the University of Sydney.. Dr. Nicholas Dacre has published research and presented at international conferences, including book contribution on gamification.  

Research Subject Mobiliser

Nicholas Dacre is SPRU's Research Subject Mobiliser (RSM) Innovation Management and Projects, working in collaboration with Professor Jo Chataway (RSM Science, Politics and Decision Making), Professor Benjamin Sovacool (RSM Energy), and Professor Andrew Stirling (RSM Sustainable Development).

Research in Progress

"Gamification of constructive deviance in business: Are you a gamified innovator, maverick, slacker, or fraudster?", Dr Nicholas Dacre with Professor Joe Nandhakumar, and Professor Ian McCarthy
"Iterative Co-Creation in Mental Health Mobile App Development", Dr Nicholas Dacre with Dr Ahmad Beltagui, Dr Fiona Maciver, and Jamie Prangnell.
"Innovating Creativity in Digital Project Management", Dr Nicholas Dacre with Dr Leonard Raphael, Dr Gary Bell, and David Pontin.

PhD Research

Prospective PhD students please email with an outline of your research proposal.
I am particularly interested in applicants focused on developing research on Enterprise Gamification, or broader aspects of Gamification using qualitative or mixed methods approach. I am also open to proposals on areas of Digital Innovation, Digital Projects, Digital Transformation, related aspects of ProjectsInnovation Management and Technology.

Research Contributions

For all research contributions, including industry publications please email