School of Business, Management and Economics

Marketing and Management (with a professional placement year)

(BSc) Marketing and Management (with a professional placement year)

Entry for 2011

FHEQ level

This course is set at Level 6 in the national Framework for Higher Education Qualifications.

No course outline is currently available.

Full-time course composition

YearTermStatusModuleCreditsFHEQ level
1Autumn TermCoreIntroduction to Business and Management (N1065)124
  CoreIntroduction to Business Law (N1072)124
  CoreIntroduction to Economics (L1028)124
 Spring and Summer TermsCoreIntroduction to Marketing (N1067)184
  CorePrinciples of Organisational Behaviour and Human Resource Management (N1062)184
  CoreTools for Business and Management (N1087)184
 Undergraduate Academic YearCoreAccounting and Finance (N1086)304
YearTermStatusModuleCreditsFHEQ level
2Autumn SemesterCoreInformation Systems (N1039)155
  CoreInternational Marketing (N1507)155
  CoreManagement of Innovation (N1049)155
  CoreMarketing Strategy (N1070)155
 Spring SemesterCoreProject Management (N1503)155
  CoreResearch Methods for Managers (N1504)155
  CoreTools and Techniques for Marketing and Market Research (N1069)155
  OptionLaw of Business Organisations (N1513)155
  Managing Change (N1073)155
  New Venture Creation and Business Planning (N1508)155
  Operations Management (N1078)155
YearTermStatusModuleCreditsFHEQ level
4Autumn SemesterCoreBuyer Behaviour (N1505)155
  CorePublic and Nonprofit Management and Organization (N1045)156
  CoreStrategy (N1021)156
  OptionBusiness Strategy Report (N1079)156
 Autumn & Spring TeachingOptionResearch Project (N1052)306
 Spring SemesterCoreKnowledge, Work and Organisations (N1061)156
  CoreMarketing Communications (N1506)156
  OptionCritical Perspectives on Management and Organisations (N1502)156
  Entrepreneurship and Small Firms (N1020)156
  Innovation Systems (N1077)156
  Managing Change (N1073)155

Please note that the University will use all reasonable endeavours to deliver courses and modules in accordance with the descriptions set out here. However, the University keeps its courses and modules under review with the aim of enhancing quality. Some changes may therefore be made to the form or content of courses or modules shown as part of the normal process of curriculum management.

The University reserves the right to make changes to the contents or methods of delivery of, or to discontinue, merge or combine modules, if such action is reasonably considered necessary by the University. If there are not sufficient student numbers to make a module viable, the University reserves the right to cancel such a module. If the University withdraws or discontinues a module, it will use its reasonable endeavours to provide a suitable alternative module.